Bug-lovers, bug-enthusiasts and every open-minded person, this article is for you!
I have been preparing this challenge for some time, and I’m ready to officially announce it.
The 60 Day Bug Challenge is going live!
Now, we’ve probably all heard it at least once. “We’ll all be eating insects by 2050”, “Bugs are the new sushi”, “80% of the world already eats insects” etc.
We were told that insects are great for our health, great for the environment, that they taste great. Great is the keyword. Since 2013, a lot of companies have been popping up around the world selling edible insects, and a growing number of scientists have gotten more interested.
If you really want to know, bugs are silently creeping up in our lives and they are probably here to stay. There is no need to be scared, 80% of all animals are insects, so they’ve been here forever, we just don’t seem to notice them.
They are just starting to make enough noise to get noticed, as a matter of fact, Sainsbury’s has started selling edible insects earlier this year. They are getting in the Western market whether you like it or not.
I’ve always been really interested in entomophagy, but it’s still very uncharted territory. In our Western culture, insects are disgusting. And to quote a friend, Michela Dai Zovi on my podcast: “Why are you writing a book about potato chips? Who cares? It’s just a thing you eat sometimes, who cares?” Insects are like potato chips, not interesting enough to write about. You can find the rest of the podcast here.
As an insect breeder, you might find it strange, even controversial I’m willing to eat insects, the same type I would keep as pets. Now I do have a heart, buried deep down, somewhere dark, I’m not just pure evil, I hope at least. I won’t eat my pets. I have a pet jumping spider, a pac-man frog, 2 snakes, and even a cat. I consider these my pets and I would never hurt them in any way.
I honestly think you should know what you eat. I worked for a month in a fish factory and I learned a couple of things I now wish I didn’t know. But when you eat a piece of bacon, do you really picture the pig each time you take a bite? Or the cow when you eat your burger? Probably not, and that’s ok, but why do you feel disgusted when you eat a cricket?
I want to eat healthier, but I don’t want to sacrifice good taste for it. Now I know this argument is totally personnal and some people love vegetarian foods, I’m just not a fruit and veggie guy. I can’t imagine if I were forced to eat tofu for the rest of my life. (Sorry for the tofu lovers out there.) That’s what this 60 day bug challenge is about, eating insects for a healthier and more sustainable lifestyle, but I’m hoping to satisfy my taste buds as well.
I have asked the help of numerous companies all around the world to help me try insects for you, to name a few there will be products from EntoSense, Essento, Sens, Future Food Lab and many others. I want to thank every company willing to help promote insects with me, and I will thank you again and again during the whole challenge! And if you’re one of those companies selling insects, it’s not too late to contact me to be a part of this challenge.
Now that covers a lot of pre-made products with insects, but I will also be experiencing other recipes for people who like experimenting themselves and incorporating insects in daily dishes.
If you’re interested in edible insects but you just don’t know how, where, what, when to try them. I hope this challenge will help you to get started and get over the reminiscent fears you have. The first step is never easy, so why not take it together?
The 60 day Bug Challenge will begin on the 1st of January 2018, so I hope that by the end of February, you will have all tried insects at least once. If you do, please spread the word and share it on your social media accounts with the #MyFirstBug. You can also tag me @aubin.insectes and be featured as one of the courageous people who tasted bugs.
I just can’t wait, I’ve even nibbled a few products already because I couldn’t stand seeing them there. Stay tuned, and if the bed-bugs bite, just bite them back.